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Networking event

Networking: A Key for Savvy Landlords

When trying to advance your career or make your next move, the importance of networking cannot be overstated. There is a reason people pay to go to networking events, after all. Property management is no different. Getting to know landlords in your area can not only help you improve your immediate ability to be a better landlord, but can also help your professional growth. Networking also gives you aRead more
House showing

The Dos and Don’ts of a House Showing

It’s little secret that the internet age has fundamentally changed the real estate market. According to a joint study by Apartments.com and Google, 72 percent of renters start their apartment search online. But even as real estate goes increasingly digital, it’s important to remember the importance of a house showing. Sure, you can post your property on every real estate website known to man and spruce it up withRead more
Effective Marketing for rental properties

Effective Marketing: 4 Ways to Improve Your Rental Advertising

Believe it or not, the first ever paid advertisement in the US was for an estate in Long Island that was posted in the Boston News Letter way back in 1704. Keep that in the memory bank for office trivia night. Now I’m sure you’re aware, but marketing strategies have changed quite a bit since that first American ad. Landlords now rely on online listings, social media ads, andRead more
Potential tenants looking for a property online

How to Improve Your Rental Website

  The Housing Search Begins Offline, but Quickly Moves Online “For Rent” yard signs and external marketing are still great ways to get your inventory noticed and your brand out there, but they don’t result in immediate calls anymore. Renters want to see pictures of the inside of your properties, details on the amenities, and to assess your quality as a landlord. The first thing they’re going to doRead more

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