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2025 Feature Usage Report

Online payments more than double on-time rent rates (64% vs. 30%) and late fee collection adds an average of $64/month in revenue.

Using Innago’s screening and maintenance tools leads to more reliable tenants and higher lease renewal rates (up to 21%).

Tenants who use Innago’s online and mobile features report greater satisfaction, are more likely to renew leases, and recommend the platform to others.

At Innago, we strive to improve the renting experience for both landlords and tenants through a wide variety of features that make managing a lease more efficient, accessible, and valuable for all parties. We’ve compiled platform-wide usage data from July of 2024 to June of 2025 to measure the trends and impact of these features, as well as surveying over 4.5k active tenants using Innago to analyze how these usage trends can lead to a better experience for tenants and business growth for landlords.

Our data tells a clear story: Using more of Innago’s features can lead to more on-time payments, increased revenue, and a higher tenant satisfaction and retention rate. Whether you’re already familiar with most of these features or you’re just starting out on the platform, we’re here to help you make your experience more valuable. That’s why we compiled our data into our 2025 Feature Usage Report!

Read below for the quick facts and download the full report to read all the stats, learn about our core features, and understand how using them with your tenants can have a tangible, long-term impact on your rental business.

One of Innago’s most popular features is online rental payments, allowing you to collect, track, and manage your income, all in one place. Over 60% of Innago users pay rent online, equipping additional features such as automated payments and payment reminder alerts to help them pay their monthly rent on-time.

The data corroborates this story:

64% of rent invoices that were paid online were on time.

By comparison, only 30% of rent invoices that were paid offline (via cash, check, etc.) in that same period were reported to be on time.

This means that tenants are more than twice as likely to pay rent on time with Innago’s online options available as compared to paying with cash or check. Online payments benefit everyone—tenants have multiple, simple payment options, and you can relax knowing that you don’t have to track down physical payments from each of your tenants on a monthly basis.

Late fees are often viewed as secondary fees, more of an afterthought compared to other forms of monthly income. The value of collecting late fees shouldn’t be underestimated, though. Enforcing these fees not only encourages on-time payments, but can also increase your monthly/yearly revenue significantly:

Property owners who had late fees enabled and collected full invoice payments between July 2024 and June 2025 collected an extra $64 per month on average.

Collecting late fees through Innago will help to hold your tenants accountable and increase your monthly and annual income by hundreds, if not thousands, while also alleviating the troublesome task of tracking down late rental payments from tenants each month.

Tenant screening is a necessary step for many landlords in the leasing process to find reliable, quality renters, but did you know that by screening tenants through Innago, you can find tenants who are more likely to pay rent on time, too?

Take a look at the numbers:

Tenants who were screened through Innago paid their rent on time ~10% more often than tenants who weren’t screened through Innago.

While screening is already a part of the rental process for most landlords, the opportunity to find tenants who are more statistically likely to pay rent on time each month is one you shouldn’t pass up.

Much like late fees, landlords don’t often want to keep up with the arduous task of tracking maintenance tickets across up to hundreds or thousands of units. Maintenance management is not only a necessary part of running a rental business, but can have significant impacts on tenants and their retention rates over time.

Here are the stats:

Tenants were more likely to renew their leases when maintenance issues were addressed. Those with at least half of their requests resolved renewed their leases at a rate of 21%, compared to only 15% for tenants who never used maintenance and 16% for those whose tickets went mostly unresolved.

Using Innago’s maintenance management tools makes maintenance an easier task for both landlords and tenants, and when landlords stay on top of maintenance tasks with Innago, tenants are more likely to renew their leases.

Tenant satisfaction is crucial for lease renewals when running a rental business, and one of the many ways to measure tenant satisfaction is through surveying tenants on what features and tools in our software they enjoy and use the most. We surveyed over 4.5k active tenants using Innago to learn about how they use our software and how satisfied they are with its features. Below are the main takeaways gathered from survey responses:

Paying rent with Innago is correlated with easier on-time payments, higher satisfaction rates towards landlords, and higher likelihood to recommend Innago to other tenants.

More than half of tenants want an online payment option, even if it comes with a fee.

Tenants who are satisfied with the way their landlord or property manager uses Innago are more likely to want to stay in their rental longer and subsequently renew their leases.

Tenants who use Innago's maintenance feature on mobile are more likely to be satisfied with their landlord’s use of Innago and to recommend the software to other tenants.

Most tenants find it easier to pay their rent on time when specific features are available to help them.

Alongside feature usage data taken from the platform, tenants have used their own words to express what features they value on Innago’s platform. These features help to boost tenant retention, promote on-time digital payments, and improve overall tenant satisfaction.

The numbers don’t lie—both you and your tenants get more out of a lease when you use Innago’s platform to its full potential. With higher renewal rates, more on-time monthly payments, and increased revenue, learning about and engaging with all the features Innago has to offer is a no-brainer.

Download our 2025 Feature Usage Report now to get the stats and learn exactly how Innago’s core features can turn into measurable results for you and your rental business.

What is the purpose of Innago’s 2025 Feature Usage Report?The report analyzes data from July 2024 to June 2025 to understand how landlords and tenants use Innago’s features, as well as how that usage impacts payment timeliness, revenue, tenant satisfaction, and renewal rates.

How does tenant satisfaction relate to feature usage?Tenants who use Innago’s online and mobile features, especially for payments and maintenance, report higher satisfaction with their landlords, are more likely to renew leases, and are more likely to recommend Innago.

How can landlords maximize business results with Innago?By fully using a wider range of core features such as online payments, tenant screening, late fee collection, and maintenance management, landlords can increase revenue, improve tenant satisfaction, and strengthen long-term retention.

Why should landlords enable late fees on Innago?Collecting late fees encourages timely payments and amounts to an average of $64 per month in added revenue, all while eliminating the hassle of manually tracking late rent payments from tenants.

Can using more Innago features really increase revenue?Yes. Landlords who actively use multiple features (payments, late fees, screening, and maintenance tools) see measurable improvements in on-time payments, tenant retention, and monthly income.